Business travelers remain a sizable and profitable market despite the pandemic's effects. Over $2 trillion will be spent on business trips worldwide by 2028. Further, according to Deloitte, corporate travel expenditures are expected to exceed 80% of 2019 levels by the end of 2022. First, you'll look at your hotel's services to see how you might capitalize on the return of business travelers.

Who Are Today's Business Travelers?

Business travelers (sometimes called corporate travelers) can range in age from twenty-somethings to retirees and work in various industries. While business is the primary motivation for all these travelers, a wide range of secondary factors may necessitate business trips.

Some people go for a short business meeting, while others go on longer trips for conferences or retreats lasting three days or more. The majority of business travelers are millennials. These young people, all born between 1981 and 1996, are known for their friendliness and appreciation of modern conveniences like instant messaging and online booking.

They would rather handle all arrangements themselves, mostly using their mobile devices, than through travel agencies. In addition, they worry more about their safety and are less hesitant to invest in travel insurance before a work trip.

Three Sorts of Business Travelers

Many people have different strategies for dealing with work trips. While some business travelers stick to the essentials, others like to combine work and play by treating themselves to a nice meal or a few drinks while on the road. We often see three categories of business visitors:

Bleisure Travelers

Bleisure vacationers are those who travel for both work and pleasure. Expedia Media Solutions conducted a study that confirmed the enormous popularity of leisure trips. Over sixty percent of work visits had some leisure time built in before the outbreak. Many business travelers add days to their vacation so they may see the sights.

High-End Business Travelers

Those who can afford to travel in style for work are typically in leadership roles at global corporations. They are not on a tight budget. Therefore they want more from their hotels, such as modern decor and a five-star restaurant. While they may have higher standards, the hotels that accommodate these clients' needs will get some of the most dedicated customers.

Traveling Business People

As the name implies, business travelers have a lot of work-related obligations on the road. Because of this, they will only be able to take advantage of the city's many attractions. They would rather take advantage of the hotel's facilities, such as the gym and spa.

What Do Businessmen And Women Require On Their Trips?

The type of business travelers you primarily serve will dictate the services you provide and the image your hotel projects to the public. The following, however, is standard fare for every business traveler.

Fast Wi-Fi

Those in town on business are laser-focused on getting things done. Considering how much time kids spend online daily, you must provide dependable, quick Wi-Fi. Nowadays, guests have learned to anticipate free, high-speed Wi-Fi when staying in a hotel.

Workstations And Conference Rooms

Moreover, comfort is also an important factor to consider. Make sure there is a nice desk in each area so they can get some work done before the conference. There should be plenty of plugs and lights. One alternative is to provide shared office space.

It is also important to have a place to hold meetings on the premises. Many people on business trips have packed schedules and need help to go all around town looking for a meeting place.

Stress-Free Check-In

Air travel can be draining, so it's in everyone's best interest to have a streamlined check-in procedure that allows passengers to quickly settle in and rest before returning to work. You may do this by having a 24/7 front desk or allowing contactless check-in. After all, business travelers sometimes get to pick their travel schedules and may need to check in outside of normal operating hours.

Contact-Free Guest Experience

Provide a contactless booking option for services and extras and a contactless check-in. A program like Oaky can be helpful in this situation. With Oaky, guests are presented with upsell options before arriving and allowed to book them from the comfort of their own smartphones. With Oaky's grouping capabilities, you may show your business guests only the most relevant offers.

Customization

In comparison to other types of hotel guests, business travelers warrant special treatment. Upselling may be a powerful tool for creating a memorable experience for business travelers.

You may create a business traveler subset in the Oaky control panel, and tailor upsell offers specifically to that demographic.

As a result, you'll only be presented with appropriate upselling packages and upgrades when you have a business visitor. Business travelers are more likely to take advantage of these offers if they are tailored to their specific needs.